Mario Badescu was a chemist and cosmetologist. In 1967, after years of research, he opened his beauty center in New York and quickly the effectiveness of his products became the common secret among the most famous actors of his time, who considered them as the source of eternal youth.

Today, Mario Badescu facials continue to be New York's best-kept secret, attracting celebrities such as Jennifer Aniston and Sarah Jessica Parker . As a company, it continues with the same dedication shown by its founder, providing over 200 products suitable for all skin types based on fresh ingredients.